Written By Jeffrey Gitomer

KING OF SALES, The author of seventeen best-selling books including The Sales Bible, The Little Red Book of Selling, and The Little Gold Book of Yes! Attitude. His live coaching program, Sales Mastery, is available at

Gitomer’s Affirmations of (sales) Success

I am the friendliest person in the world.

I am the most enthusiastic person in the world.

I am the most helpful person in the world.

I will tell myself what I can do, not what I can’t.

I love to serve.

I love to sell.

I don’t pre-judge or down anyone.

I will ask before I tell.

I will take control of myself and my success.

I will not gripe or whine about my lot in life. Rather I will celebrate all I have, and all I love, and all I will learn.

I will remember the good times as often as I can.

I will ask for what I want.

I will stick at it until I win even if my ass falls off.

I will reinforce my decisions with positive thoughts, not negative second guesses.

I will thank everyone for their help and never measure.

I will give with pride.

I will be memorable.

I will avoid “argue.”

Life may not be a blast right now – but look at all I’ve learned, and look where I can get with hard work.

I will feel GREAT when I make a sale.

I will earn more when I make the sale.

I will celebrate my victories today.

I will have a great time tomorrow.

Jeffrey Gitomer, author of The Sales Bible and The Little Red Book of Selling. President of Charlotte-based Buy Gitomer, he gives seminars, runs annual sales meetings, and conducts Internet training programs on selling and customer service at He can be reached at 704/333-1112 or e-mail to

r 2006 All Rights Reserved. Don’t even think of reproducing this document without written permission from Jeffrey H. Gitomer 704/333-1112