Let me give you a few more random notes about the value of an 800-conference line.
1. You’ll look a hell of a lot more professional.
2. It’ll save you a bunch of time.
3. You won’t have to chase people or hunt them down.
4. Your connect rate will increase to nearly 100%.
5. Your customer will actually apologize if they’re late or miss the connection. And they will reconnect with you 100% of the time. In five years of doing this, I have had to reconnect several times — but I have never had a third meeting.
5.5 I’m not writing about this because I am theorizing. I am writing about this because I am using it, and it has been incredibly successful.
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Tell them you read my column.