Creative Power

Written By Jeffrey Gitomer
@GITOMER

KING OF SALES, The author of seventeen best-selling books including The Sales Bible, The Little Red Book of Selling, and The Little Gold Book of Yes! Attitude. His live coaching program, Sales Mastery, is available at gitomer.me.

Creative Power

There are benefits that transcend getting the appointment.
Using your creative power achieves four other purposes:

1. It will enable you to achieve your short-term goal of appointing the prospect (and perhaps make the sale).
2. It will provide you with a proven method of approach that will work again for you and for others.
3. It will prove that your creativity is a tool you can begin to rely on.
4. It will make you feel great that you persisted and achieved your goal.