1. Study attitude every morning.
2. Study your prospective customer’s needs the night before any sales meeting.
3. Develop questions for every appointment that you’re certain set you apart from your competition and engage the customer in a value-oriented way.
4. Bring ideas into the sales presentation that your prospective customer perceives as valuable.
5. Build relationships by being a value-driven person, not a sales-driven person.
5.5 Ask for the sale every time.