“Enthusiastic partisans of the idea of progress are in danger of failing to recognize… the immense riches accumulated by the human race. By underrating the achievements of the past, they devalue all those which still remain to be accomplished.”

Claude Levi-Strauss

“If you have an apple and I have an apple and we exchange these apples then you and I will still each have one apple. But if you have an idea and I have an idea and we exchange these ideas, then each of us will have two ideas.”

George Bernard Shaw

“Quality is decided by the depth at which the work incorporates the alternatives within itself, and so masters them.”

Theodor Adorno

“I am the world’s worst salesman, therefore, I must make it easy for people to buy.”

F.W. Woolworth (1852-1919).

“There is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its success than to take the lead in the introduction of a new order of things.”

Niccolo Machiavelli

“I haven’t failed, I’ve found 10,000 ways that don’t work.”

Benjamin Franklin

“The world is divided into people who do things and people who get the credit. Try, if you can, to belong to the first class. There’s far less competition.”

Dwight Whitney Morrow

“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”

Sam Walton

“Courtesy is the one coin you can never have too much of or be stingy with.”

John Wanamaker

“Many persons have an idea that one cannot be in business and lead an upright life, whereas the truth is that no one succeeds in business to any great extent, who misleads or misrepresents”

John Wanamaker