#288 Ask smart questions, they think you’re smart. Ask dumb…
If you think the word “objection” is still in sales, think again.
The word objection in sales is totally misunderstood. To most salespeople an objection (price is too high, have a satisfactory supplier, we spent our whole budget, yada, yada) is a reason the prospect is not buying and it’s met with dismay and disappointment.
