Conrad Hilton creates a powerful “new” service.

Presented here is one of the most powerful lessons of customer loyalty. It’s from a man who was arguably the father of hotel hospitality…Conrad Hilton. The lesson is from the book, The New Art of Selling, by Elmer Letterman, published in 1957. This is a story about providing service beyond the normal thought process. This is about the philosophy, “Just …

 

Trying to Escape Boston with a Smile. No Luck.

I get to the Boston Logan Airport 2 1/2 hours early for my 6:30pm flight. I run to the US Airways skycap and ask if there's an earlier plane to Charlotte. He says, "Yes 4:30, you'll have to check in at the ticket counter let me take your bags for you." Great! I get to the line, tip the skycap, ...

 

I Found a Sales Answer I’ve Been Looking at for YEARS

“Hi. How are you today?”  I hate that line. When salespeople call up and say, How are you today? it’s a warning sign line. They’re saying, “I don’t really care what or how you’re doing today, I need to start my sales pitch. And this is the way I’m going to start it.” I’ve had a revelation that has been …